The easiest way of increasing your profits is to sell something to your existing customers. After all they’ve purchased something from you before. So it’s highly likely they already know, like and trust you because of their first purchase.
So how do you get started?
Now what I’m about to share with you only makes sense if you’re already selling product.
Let’s say you’re selling a $27 ebook and it’s making you $540 a week.
That’s 20 sales and 20 new customers.
What if as soon as they ordered your ebook you send them to a page where you offer them a special price on another related ebook or ecourse for the same amount of money (or more)?
Simple right?
If you don’t have another ebook to offer them you’ve got 3 choices…
- Create another related product
- Find a related product that has PLR rights (you can put your name on it and change the contents)
- Write an honest review as an affiliate for someone else’s related product
The very best product to upsell to is always going to be a membership product which gives you a monthly income which grows as you bring in more and more people.
We’ve just completed building a product funnel ourselves for a new training course called “The Affiliate Marketing Samurai“.
I’ve simplified the upsell process in the example above but what we’ve done is created a CD we’re giving to people for the cost of shipping. Those people who order the CD are then offered our monthly membership affiliate training for about $27 a month. Then people who buy that are offered a higher priced affiliate training product for $197.
You could do something similar and you’ll probably be able to quadruple your customer value in no time. All because you’re selling more related information and training to your new customers, as soon as they’ve ordered the first time.
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